Fortunately, almost everything could provide viable information. Unfortunately, almost everything could provide viable information. This infographic shows you a few useful places to start, so that you can target the most useful variables right away.
A Digital Marketer’s Guide for Discovering the Right A/B Testing Formula (Without Going Mad!)
Sometimes, trying to make sense of the sheer number of variables involved in A/B testing can make your head spin. When starting, the number of possible pathways can be overwhelming.
