Is Your Logo A Cliche?

They say that you only get one chance to make a first impression, and for many businesses that first chance is their logo. No one wants a forgettable, monotonous logo design. Yet there are countless businesses that use the same old tired logo clichés to represent them. You know what I’m talking about: a realty company with floating rooftops, abstract people made from swooshes and a ball, putting initials each in their own fancy looking box, using the font Papyrus or Satisfaction. These are a few of the most common logo clichés.

This infographic will take you through a series of yes/no questions to determine if your logo has any of these offenders. For your sake I hope your logo doesn’t. But if it does, I strongly encourage you to consider updating, revising, or obtaining a new logo altogether. It will help your business stand out from the crowd, making a more impactful impression on your target audience. If you need help finding graphic designers I can recommend They have an amazing design community that can produce an original, creative logo design for just for you. With that in mind, good luck following through this infographic, I hope you enjoy it!

Is Your Logo A Cliche Infographic_4


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