Finding articles on how to expand your website internationally is quite easy, but people seem to never talk about mobile websites. While they are quite similar to regular websites, there are extra factors to consider when marketing one, such as evaluating how each page’s design appears on a smaller screen.
Also, when targeting a new country (for expansion), you have to do some research on its smartphone usage. After all, it would be reckless to spend that much (with translation, hiring people to create a local team, etc.) and not think about how many people will indeed access your website through a cellphone.
But it’s not necessary to spend a bunch of time researching what to do. Instead, you can read this infographic by Magma Translation, as it covers pretty much everything you need to know in order to market your mobile website internationally!”